


During the transition from metal to phototypesetting, Helvetica underwent additional modifications. For instance, the matrices for Regular and Bold had to be of equal widths, and therefore the Bold was redrawn at a considerably narrower proportion. The Helvetica by Linotype AG font was a radically transformed version of the original. The Neue Haas Grotesk was the answer to the British and German grotesques that had become hugely popular thanks to the success of functionalist Swiss typography. After completing proper revisions, the font was released under the foundry Linotype AG.

However, the font was inspired by the Neue Haas Grotesk font, designed in 1957-1958 by Max Miedinger for the Haas’sche Schriftgiesserei in Switzerland. The idea for the typeface was originally conceived as a modernizing redesign of Akzidenz-Grotesk, which was popular at the time. It’s considered a classic because of its timeless design and versatility, as it can be used for any purpose, from posters to websites. It is a very simple font with a minimalist feel to it. The Helvetica font is a sans-serif typeface designed in 1957 by Max Miedl and Eduard Hoffmann. Introducing one of the most popular and famously used fonts, Helvetica.
